From Brasília-Brazil.
The orgasm of the world press is giving bad news and betting on dramas!
The press is hungry for bad and / or dramatic news!
The journalist and writer Gilbson Alencar, in his book, “Flights 1907 and 3054: the construction of the post-disaster GOL and TAM”, when analyzing the role of the press, quotes writers such as Amaral and Peña, to conclude that “In the daily productive routine of newsrooms around the world, there is an excess of facts that attract the attention of journalists. But only a small part of them is published or transmitted.”
Gilbson also says there is a clash, a struggle between “objective criteria for defining what news can be and the fact that journalism professionals use their own culture to decide what is and what is not news.”
The aforementioned author comments that “Wolf calls news, the fact that facts have the power to become news,” and that these categories are called “NEWS-VALUES.”
What value does a fact have to have in the news? What category should it fit in, so that it deserves to be advertised by a television company, radio station, web newspaper, etc.?
Of the five categories mentioned by the aforementioned author, here are two that I want to highlight:
1 – substantive categories: the journalist verifies the people involved in the events. Scandals with celebrities, politicians, religious, for example, produce great stories! Any negative event in the life of persons or legal entities is considered excellent material, since it guarantees drama;
2 – categories related to the product (the product here is the news to be broadcast): Dramatic Action, it is excellent because it captures readers and sells advertisements in the press vehicles (website, newspaper, TV, radio, etc.).
Please note that the media is selling advertising! It starts with the idea of informing, entertaining the public, etc., but without advertisers it is hardly sustainable.
The news is a means by which the media aims to attract the reader, and the more dramatic it is, the more readers and more readers, the more advertisers are interested in buying advertising space. This cycle becomes the “soul of business”, in which correction and ethics are sometimes sacrificed, in the altar of greed and ideological defense of left, right or center parties.
So what happens if the television company, newspaper, radio, web newspaper, website, etc. loses its main or main advertisers? He will do anything to get it back!
A serious problem occurs when the case becomes a political dispute. In this case, it is necessary that the companies and the current government are the same. When this doesn’t happen, the trend is ideological warfare and people’s suffering, with misinformation being promoted by those interests.
It is possible to deduce that one of the news subcategories that the press “loves” is drama, due to the impact on the population.
Some time ago I was talking to a friend and journalist, and I complained about the number of legal mistakes they make when reporting criminal acts. For example, they always refer to “filing a complaint” at the police station, rather than “filing a police report, as established by criminal procedural law.”
I mentioned other mistakes, and the colleague promptly said that didacticism is not the role of journalism. “If you keep talking or writing the right things, people don’t understand.”
So I found myself thinking that maybe people don’t understand why they insist on writing and speaking badly! This seems to despise people’s ability.
To be continued…
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