Artistas se apresentam online na “sala” da Casa Natura Musical
De sexta a domingo, a casa de shows transmitirá apresentações ao vivo em seu perfil no Instagram no projeto Sala da Casa
Por: Jessica Mezzomo
A orientação da OMS é clara: quem puder, deve permanecer em casa até segunda ordem. Estamos vivendo a maior crise contemporânea da humanidade e ninguém tem todas as respostas.Neste momento, temos uma meta importante.Nos unir para barrar o contágio é essencial, mas também precisamos nos manter juntos, mesmo que distantes fisicamente. Por isso, a partir de sexta-feira, 27/3, a Casa Natura Musical passa a realizar apresentações online em seu perfil no Instagram.
Em momentos de incerteza, é a música que nos faz sonhar, traz novas conexões e promove transformações. Continuaremos a nos encontrar na música, mas em um novo formato. Batizada como Sala da Casa, a série terá shows de aproximadamente 20 minutos e será transmitida ao vivo de sexta a domingo, sempre às 19h. A única exceção será a participação do músico China no dia 29/3, que fará a leitura de seu livro infantil Carlos Viaja às 15h. A curadoria do projeto foca em nomes ascendentes e relevantes da música brasileira e seu formato propõe performances intimistas e acolhedoras, como se os artistas estivessem de fato recebendo seu público na sala de casa.
A programação reúne artistas de diferentes partes do país e mistura sons mais pop como Tuyo, Romero Ferro, Davi Sabbag (ex-banda Uó), Lamparina e a Primavera e Marina Sena (Rosa Neon), o melhor da música paraense com Felipe Cordeiro e Aíla, nomes fortes do rock contemporâneo como Gustavo Bertoni (Scalene) e Ale Sater (Terno Rei) e artistas de destaque da cena independente como The Baggios, Papisa, YMA, ÀIYÉ (novo projeto de Larissa Conforto), Maria Beraldo e Josyara. Nas próximas semanas também participam do projeto Marina Sena (banda Rosa Neon), Davi Sabbag e Edgar.
Josyara é quem abre as portas da Sala da Casa, com show na sexta-feira, 27/3, mesmo dia em que lança seu novo disco, Estreite, em parceria com o músico Giovani Cidreira. A agenda dos dois próximos finais de semana já está definida e segue com a apresentação do The Baggios no dia 28 e com a contação de história do China no dia 29. A banda Tuyo se apresenta na sexta-feira, 3/4, a cantora Aíla toca dia 4 e Gustavo Bertoni fecha o fim de semana no dia 5. Sempre às 19h (com exceção do dia 29/3, como mencionado acima). Na semana seguinte, Mariana Sena, da banda Rosa Neon, se apresenta na sexta-feira, dia 10/4. Davi Sabbag faz show no dia 11/4 e Edgar encerra a semana no domingo, dia 12/4. O restante da programação será divulgado semana a semana e contemplará todo o período de quarentena.
Cronograma do Sala da Casa
27/3, sexta-feira 19h: Josyara
28/3, sábado, 19h: The Baggios
29/3, domingo, 15h: (*Programação Infantil): China narra as aventuras de seu livro Carlos Viaja
3/4, sexta-feira, 19h: Tuyo
4/4, sábado, 19h: Aíla
5/4, domingo, 19h: Gustavo Bertoni (Scalene)
10/4, sexta-feira: Marina Sena (Rosa Neon)
11/4, sábado: Davi Sabbag
12/4,domingo: Edgar
Casa Natura Musical
Inaugurada em maio de 2017, a Casa Natura Musical foi planejada pela artista Vanessa da Mata e os empresários Edgard Radesca (Bourbon Street Music Club) e Paulinho Rosa (Canto da Ema). O patrocínio é da Natura, empresa que há 15 anos destaca-se pela atuação na valorização da produção contemporânea e da identidade musical brasileira por meio da plataforma Natura Musical.Por meio de uma programação pulsante, diversa e inclusiva, a Casa celebra a pluralidade da música brasileira e dá voz a diferentes ritmos, movimentos e artistas dos quatro cantos do país. Mais que uma casa de shows, a Casa Natura Musical é um equipamento cultural que propõe discussões e convida seu público a refletir sobre os mais diversos assuntos da atualidade, através de eventos com temáticas especiais, shows voltados para a rua,exibições de documentários, mostras de arte digital e de seus canais de comunicação.
Sobre Natura Musical
Natura Musical é a principal plataforma de patrocínio da marca Natura. Desde seu lançamento, em 2005, o programa investiu cerca de R$ 143 milhões no patrocínio de 460 projetos – entre CDs, DVDs, shows, livros, acervos digitais, documentários e projetos de fomento à cena. Os trabalhos artísticos renovam o repertório musical do País e são reconhecidos em listas e premiações nacionais e internacionais. Em 2020, o edital do programa selecionou 41 projetos em todo o Brasil. A plataforma digital do programa leva conteúdo inédito sobre música e comportamento para mais de meio milhão de seguidores nas redes sociais. Em São Paulo, a Casa Natura Musical se tornou uma vitrine permanente da música brasileira, com cerca de 120 shows ao longo de 2019.
CASA NATURA MUSICAL
Rua Artur de Azevedo, 2134, Pinheiros, São Paulo
www.casanaturamusical.com.br e
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